https://www.esteelauder.co.uk/blog-article-glass-skin

What does Estée Lauder mean by the “glass skin” trend?

Estée Lauder defines glass skin as skin that is so clear, smooth and luminous it appears
almost transparent—like glass. The focus is on skincare, not makeup or filters: achieving an
ultra-hydrated, even, light-reflective complexion through diligent routine rather than heavy
highlighter. They position it as a Korean-inspired trend that’s more about moisture, moisture
and more moisture than about any single product, and they emphasise that it’s attainable
with consistency rather than perfection.
Tags: glass skin, clear luminous skin, K-beauty inspired, moisture focus